Generation AV expands in Asia Pacific and launches new website

Generation AV is pleased to announce its expansion in the region with the appointment of 3 well known industry figures located in Singapore and India.

David McKinney, MD of Generation AV comments “We started Generation AV in mid-2019 and hit the ground running.  We got business established quickly and had some great successes before the whirlwind of 2020.  Despite the challenges we have seen business steadily grow over the last year in various parts of the region and decided now was the right time to expand the team to capture the opportunities in the market.  Business is returning albeit at different stages in different countries.  We want to be set up and ready.”

Kevin Kee has started as Regional Sales Director to manage the video brands at Generation AV, based in Singapore.  Kevin has spent over 20 years working in the video market in Asia with companies like Prism Dynamics, Visual Contact and Lightware Visual Engineering Asia.  McKinney comments “Kevin has all the experience and knowledge we were looking for to be able to increase the exposure of Digital Light Windows’ LED solutions, and iMAGsystems software driven AV over IP solutions across the region.” 

Also based in Singapore, David Wong joins as Director of Sales and focuses on the audio side of the business across the region.  David has worked closely with McKinney over the years, including during his time at Harman, and at Electro-Acoustics Systems.  McKinney comments “It is great to welcome David to the Generation AV team.  His experience and relationships with system integrators and consultants across the region is a great advantage for the brands we work with.  Good progress has been made with LEA and Martin Audio, being seen in many of the latest project tenders, and with HH in the portable PA market.  David will be able to build on this and take things to the next level.”

Generation AV also took the opportunity to expand its focus on the Indian market with Prashant Govindan joining the team as Regional Consultant for India.  Prashant was the GM of Harman Pro India for several years and was responsible for their success.  “Having Prashant on the Generation AV team is a big win.  His market awareness, customer relationships, and experience in the India market will really help to provide a strong local base for Generation AV and ensure we have a voice on the ground to support the business.  Prashant will be initially focused on expanding the installation market for Martin Audio, LEA Professional, iMAGsystems, and DLW LED, and building up the portable PA market for HH Electronics.” said McKinney.

“I believe with the expanded sales team of Kevin, David and Prashant, and with applications support from Tony Sawyer located in Manila, Generation AV is now setup to take the business to the next level.  At the same time, the brands we work with have been expanding and enhancing their product and technology offerings, including the Connect Series Cloud enabled amplifiers from LEA and the new TORUS constant curvature line arrays from Martin Audio.  With the new team and the new product offerings, 2021 is going to be an exciting year ahead.”

“Generation AV is happy to announce the launch of our new website.  We are missing face-to-face customer engagement and so having an improved online presence is important to us.”  said McKinney.  The website highlights not only the latest products available, but also provides a great place to watch the latest webinars, get trained on the products, find out what is happening at the brands, or even just to check out news on the latest installations completed.  With support for both YouTube and Youku, the content on the website is available to view in all countries in Asia and will serve as a great resource for distributors, installers, consultants, rental companies, and engineers alike. 

About Generation AV

Generation AV was established in Singapore in 2019 and represents Martin Audio, LEA Professional, HH Electronics, iMAGsystems and DLW LED in Asia Pacific.  Generation AV provides technical and sales support for distribution partners, dealers, and customers across the region.

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