Categories
Draft

BEEN X MARTIN AUDIO BEIJING INDOOR ELECTRONIC MUSIC FESTIVAL RETURNS!

CHINA: Since the 1980s, the nightclub scene has evolved dramatically in China, transforming from the early days of discos to the high-end bar and party culture we see today. Trendy music, vibrant rhythms, and increasingly sophisticated investments in sound, lighting, and stage design have brought outdoor music festival energy indoor. At the forefront of this shift is BEEN CLUB, the largest nightclub at Beijing’s Gongti Stadium, known for redefining nightlife in the capital.

Created by the renowned nightclub entrepreneur Thirteenth Auntie, BEEN CLUB is the latest addition to her collection of iconic venues such as OT, Thirteen, FRESH, Pac Star, and Blink. These clubs are highly popular among nightlife enthusiasts and have set the standard for high-end entertainment in Beijing.

The Unique Appeal of BEEN CLUB
BEEN CLUB merges Eastern and Western music cultures, offering an eclectic mix of traditional folk and cutting-edge electronic music. The venue’s philosophy is reflected in the club’s slogan “Hui,” symbolizing a cultural and energetic convergence. It’s a place where party goers can not only let loose themselves in the moment but also rediscover the essence of nightlife entertainment. 

Sound by Martin Audio
To complement the unique atmosphere and diverse music offerings, BEEN CLUB partnered with Martin Audio, known for its innovative and powerful sound reinforcement systems. Martin Audio’s flagship MLA series (Multi-cellular Loudspeaker Array), the exclusive sound system for international music festivals, was selected to deliver top-tier audio performance across all genres. The seamless integration of electronic music with live instrumentation elevates the club’s immersive sound experience, capturing the essence of both modern and traditional music.

Sino Huifeng audio technical team explained the system design: “The sound system is engineered to centralize low-frequency transmission while extending high-frequency coverage, ensuring each style of music is fully realized and delivers maximum impact across the venue.”

Technical Highlights of the Installation
The installation at BEEN CLUB includes:

10 MLA active three-way dual 12-inch line arrays
12 MLAC active three-way dual 10-inch line arrays
Each MLA unit contains 144 independent acoustic elements, which allow for precise sound control and optimal coverage, regardless of where the listener is positioned. The MLA system has won multiple prestigious awards, including the PLASA Gold Award, the PARNELLI “IT” Award, and the InAVation Award, showcasing its cutting-edge technology.

For low-end reinforcement, the club employs:

14 Blackline³ B218 subwoofers with dual 18-inch drivers, each delivering a peak output of 2000W and a maximum SPL of 144dB. The powerful bass output creates a festival-like atmosphere indoors, matching the energy of outdoor electronic music events.

Unmatched Sound and Visual Experience
In line with its music-first philosophy, BEEN CLUB has hosted world-class artists such as R3hab, Malaa, Chace, and James Hype, all of whom have delivered electrifying performances that pushed the limits of the venue’s state-of-the-art sound system. The result is an unparalleled auditory experience that stirs up sound waves far beyond Beijing’s Sixth Ring Road.

Beyond music, every aspect of BEEN CLUB is carefully curated, from its original music productions to its visually dramatic design. The club’s artistic approach to nightlife aims to create a completely immersive experience, with unobstructed sightlines from every angle, ensuring that every visitor can fully enjoy the balanced sound field and stunning visuals no matter where they stand.

BEEN CLUB sets a new benchmark for indoor electronic music festivals, combining high-quality sound from Martin Audio’s world-leading systems with cutting-edge music and party culture. Ready to experience this one-of-a-kind nightlife destination?

Click here for original article.

Categories
Draft

MARTIN AUDIO HELPS HUAHAI LIVE HOUSE LIGHT UP FOUR CITIES

CHINA:

While entertainment trends constantly evolve, the love for music remains unchanged. Do you still remember your first experience watching a live performance?

As the independent music scene continues to thrive, attending performances at live houses has become a popular lifestyle choice. With its high-quality sound and immersive entertainment atmosphere, Huahai Live House features a wide range of music genres, from jazz and punk to pop and rock. It has quickly become a top recommendation across major social platforms, earning its reputation as a must-visit destination for trendsetters.

So, what makes Huahai Live House stand out among so many similar venues?

To deliver the most captivating sound experience, the investors of Huahai Live House chose Martin Audio’s MLA active multi-cellular array and WP intelligent line array sound reinforcement systems for their locations in Hohhot, Baotou, Taiyuan, and Xi’an.

As a world-renowned professional audio brand, Martin Audio’s high-end sound systems are known for their legendary sound quality, uniform coverage, and precise control. These systems have effectively addressed common issues faced by live venues, such as overly loud main speakers, lack of detail, and imbalanced frequency response. Thanks to Martin Audio, Huahai Live House has achieved consistent, high-quality sound, helping the venue light up four cities!

The sound system at Huahai Live House features WP intelligent line array speakers, which incorporate the optimization technology of Martin Audio’s MLA® system. This system is driven by external power amplifiers to support an expandable line array configuration. By employing advanced waveguide technology across all frequency ranges, the system delivers enhanced acoustic performance, ensuring powerful and balanced sound across low, mid, and high frequencies.

To further enhance the live experience, Sino Huifeng’s audio design team carefully calibrated the delay settings for each speaker based on its specific placement in the venue. This ensures that the reverberation is distributed evenly, allowing audiences in every section to enjoy a seamless listening experience with accurate stage sound positioning. As a result, attendees can fully appreciate the rich details of live music.

Huahai Live House combines top-tier concert sound quality and an immersive atmosphere with the renowned sound performance of Martin Audio, creating an unforgettable musical experience. Isn’t it time you experienced it for yourself?

Click here for original article.