Optimal Audio premières in Italy at MIR Tech

SISME, the Optimal Audio distributor for Italy, has debuted the Optimal Audio range of products during the well-attended trade show in March. 

The Zone4 processor and its WebApp were the centre of attention for Optimal Audio, and the feedback from the Italian customers was extremely positive. They saw the true potential of the product and were really impressed by the functionality and flexibility it has to offer.  Smart Amps were also well received, – the power sharing functionality and settings in particular generated a huge amount of interest in the brand. 

UP series and Cuboid series were the perfect addition to the eco-system set-up presented by SISME.

Simone Santarelli, SISME’s Optimal Audio brand manager commented:

It’s great to finally see the reaction of our customers to Optimal Audio. We have been convinced by the potential of the brand from day one, and it’s great to see this reaffirmed by our customers and potential customers at the show

Raf Willems, Head of Sales EMEA for Optimal Audio added:

“Coming close to the shipping date of our entire range, it was extremely important to get our products in front of AV professionals. The effort and work put in by Claudio Bugari, CEO of SISME, and his team, was exactly our vision on how to present Optimal Audio, as an easy to install and easy to use eco-system. The SISME marketing department did a great job on this, and with the enthusiasm of the entire team, I’m convinced that the future for Optimal Audio in Italy is very bright!”

Optimal Audio will be presenting its solutions in many more tradeshows and launch events throughout the world in the coming months. Stay tuned for the updates on the Optimal Audio website!

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