THAILAND – Since opening for business in late 2023, Emsphere seemingly has it all. Between the Gourmet market in the lower levels to the prominent EM Live and Tribe venues on the rooftop, leading retailers have made it their home in between. Adding diversity to this rich mix on level four, Cubic is marketing itself as Bangkok’s best and only social and high-performance club. The installed Martin Audio loudspeaker system demonstrates why Cubic is no gymnasium.
“At Cubic, we evolve limits, break boundaries and build a fitness community that thrives on sweat, results and fun,” explained managing director Omaar Makia, adding that the Emsphere site is the third addition to the Cubic network in Bangkok. “The concept of Cubic breaks away from that of a normal gym where individuals train by themselves. Here, we host activities with others or with a personal trainer. We want our members to spend more time here, by socialising, working, recovering, taking in nutrition and having physiotherapy.”
“At Cubic, we evolve limits, break boundaries and build a fitness community that thrives on sweat, results and fun,” explained managing director Omaar Makia, adding that the Emsphere site is the third addition to the Cubic network in Bangkok. “The concept of Cubic breaks away from that of a normal gym where individuals train by themselves. Here, we host activities with others or with a personal trainer. We want our members to spend more time here, by socialising, working, recovering, taking in nutrition and having physiotherapy.”
From the entrance to the training rooms where groups practice Pilates, participate in cycling classes or simply relax in the café, audio is a central theme. Suitably impressed by a demonstration provided by Hamilton Thai consultant Ryan Oldcorn, Cubic’s management requested for a high-powered Martin Audio speaker system to provide the right ambience. “Specifying the right audio system is vital as it sets the right vibe for our members,” continued Makia.
“Together with the LED lighting, audio is a crucial aspect of the entire experience and helps to differentiate it. The high-power handling capabilities, even dispersion, intelligibility and full range definition characteristics were extremely impressive.”
A Pioneer XDJ-RR Rekordbox DJ booth is the focal point of the social area beyond reception. Here, Cubic’s scene is set with an old retro speaker backdrop surround enveloping two white-finished Martin Audio X15 Blackline speaker enclosures. A Martin Audio SX118 Blackline single 18-inch subwoofer located under the DJ booth enhances Cubic’s social credentials onto a par with Tribe.
Providing members with ample SPLs, the fitness zones beyond the social area are equipped with Martin Audio CDD8s, CDD12s and Adorn speakers. DSP presets stored in the Symetrix Composer software were programmed by supplier Fuzion Far East, with applications engineer Ben Walters assisting in the design and execution of the project. “We design and install many fitness centres here in Thailand,” he commented. “Although Cubic is highly unique, the reflective acoustic surfaces such as mirrors, glass and hard floors are as difficult to tame as a gymnasium. We managed to cure this by ensuring the speakers are focusing their energies on the workout areas away from the hard surfaces.”
A further challenge was encountered when the instructors wearing Shure SVX4 wireless systems experienced feedback from the Martin Audio speakers. “This was solved by adding a smaller, but separate Martin Audio Adorn loudspeaker system, as the PTs receive their audio signal from a different source,” explained Walters. “Now, the Shure SVX4 wireless system works perfectly without interference or feedback.”
Photos by Steven Woodburn.
Thanks to
Distributor: Fuzion Far East
Installation Partner: Fuzion Far East
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