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Company News

GENERATION AV RESHAPING THEIR FOCUS

Bensen Ong has joined Generation AV as a Regional Sales Director, responsible for the AV integration brands including LEA, Sonance, and NST Audio.  Reporting to Dave McKinney, MD of Generation AV, Bensen is based in Singapore, and will manage and support the distributors and partners across the Asia region.  Bensen has strong experience in the AV integration sector, working both as a system integrator, and also for leading brands like Christie Digital and Shure.  “With both a technical and sales background, and a track record of growing sales, Bensen is the perfect fit for Generation AV and the AV integration brands we work with.  We are exciting to have Bensen join the Generation AV team.”  

Bensen stated “I am thrilled to be part of the dynamic team in Generation AV!  I am eager to contribute and grow alongside a team of experienced professionals, driving the company to greater heights.”

From left to right: Jeremiah Joseph Vijaiyasheghar and Bensen Ong

In addition, Generation AV has announced the promotion of Jeremiah Joseph to the position of Technical Manager.  Jeremiah (JJ) joined Generation AV at the end of 2023 as a Business Development Engineer, and quickly gained success in managing the Singapore Experience Centre, product training, and consultant relations.  McKinney comments “When the opportunity arose, it was an obvious move to expand Jeremiah’s role and have him run everything technical at Generation AV.  His strong technical background and experience in both rental and install markets are exactly what we needed.”

Generation AV is now recruiting application engineers to expand the team under Jeremiah to raise the level of support provided across the region, in line with the growth in sales.  Jeremiah commented “Since joining the GENAV Team, it’s been a blast.  With the announcement of my promotion, I am excited about the new challenges and opportunities ahead.  I look forward to working with our customers to deliver the best possible support in my new role.”

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Company News Martin Audio

MARTIN AUDIO AND GENERATION AV TEAM UP FOR APAC DISTRIBUTION SUMMIT

Martin Audio and Generation AV  recently entertained all APAC distributors at their Singapore Experience Centre to celebrate growth and discuss future opportunities. 

Dom Harter, Martin Audio Managing Director, was able to convey updates from across the Audio Reproduction division of the Focusrite group, which also includes Linea Research, Optimal Audio and TiMax. This was then followed up with a focus on the significant strides Martin Audio has made in its supply chain operation to help fuel the strong growth in the region.

Harter, along with Sales Director, Bradley Watson provided demonstrations of the premium point source solutions of both FlexPoint and THS as well as a showcase of immersive sound solutions from sister brand, TiMax. 

Case studies were shared by distributors including Audio Brains and their work with rental partner MSI across a wealth of live sound events, while Sino Huifeng showcased their success in KTV as well as nightclubs including the latest BEEN club in China, and finally a wealth of examples from TAG, Australia, including the Geelong Arts Centre, Australia’s largest regional performance centre.

Further marketing updates were provided by Marketing Director, James King and the event was fittingly rounded off with Awards where PT Goshen Swara won for ‘Outstanding Performance in Installed Sound’, Vardhaman Megatech secured the ‘Outstanding Performance in Touring Sound’, Anthony Russo from TAG picked up the ‘Most Significant Contribution’ award, while the overall coveted ‘Distributor of the Year’ award went to Sino Huifeng, China.

Martin Audio APAC Distributor of the Year 2023
Sino Hui Feng, China

Martin Audio APAC most significant contribution 2023
Technical Audio Group, Australia

Martin Audio APAC Outstanding performance in Installed Sound 2023
PT Goshen Swara, Indonesia

Martin Audio APAC Outstanding performance in touring 2023
Vardhaman Megatech, India

David McKinney, Managing Director of Generation AV, said, “It was a fantastic week and so good to have  all our partners come together to celebrate the successes, and to lay out new plans for the future. Big thanks to all our partners for making the week a major success and having Dom, Brad and James join us made for productive discussions.”

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Company News Martin Audio

MARTIN AUDIO’S APAC DISTRIBUTOR MEETING LAUNCHES THE NEW GENERATION AV EXPERIENCE CENTRE

SINGAPORE – On 2 – 4 May 2023, Generation AV hosted their first Martin Audio APAC Distributor meeting in Singapore. Over 30 Martin Audio business partners across Asia Pacific attended the meeting.

The APAC Distributor Meeting provided an opportunity for distributors to come together to network, connect, learn, and experience the latest products and technology from Martin Audio. This event was also the perfect opportunity for distributors to connect with partners from other countries and to share their successes and experiences throughout the years. In conjunction with the meeting, this event was also the launch of Generation AV’s new Experience Centre in Singapore. The Experience Centre acts as the main hub for all distributors and their clients to gather and experience the latest products from Martin Audio. Distributors and clients can now immerse themselves in the audio and witness the impeccable sound quality that the products can produce.

During the APAC Distributor Meeting, the latest Martin Audio products – FLEXPOINT and TORUS 8 were introduced. This was the first time for all distribution partners to hear these products and it did not disappoint. Dominic Harter, Managing Director of Martin Audio, and Bradley Watson, Martin Audio Global Sales Director, were in attendance to lead the demonstrations. In addition to the product demos, there were plenty of discussion on future roadmaps, operations, and the business in general.

“Martin Audio recognizes one of our biggest potentials for growth today is in Asia, which is why we invested in the Experience Centre alongside Generation AV.  Having all our partners in one location for the distributor meeting, to share and recognize their achievements, was just incredible.” Dom Harter addressed.

Dave McKinney, Generation AV Managing Director, said “A big thank you to all our distributors for making the trip across to our first Martin Audio distributor meeting in APAC.  Due to the success, this will become an annual event, however, we look forward to welcoming partners with their customers during the year.”

At the event Martin Audio and Generation AV presented awards to the top-performing distributors in Asia Pacific in 2022, encouraging distributors to continue their great effort in building the Martin Audio brand in their market.

APAC Distributor of the year 2022 – Duc Pro Audio, Vietnam Ltd

APAC Outstanding Performance in Touring Sound 2022 – Vardhaman Megatech, India

APAC Outstanding Performance in Installed Sound 2022 – Samasound, South Korea

Generation AV’s Experience Centre is now open for partners and customers to visit.  For more information on the Experience Centre and to schedule your visit, check out https://generationav.net/experience-centre/.

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Company News

Generation AV underlines commitment to APAC with Goldsworthy hire

Generation AV as Regional Sales Director based in Singapore, and will be managing sales in Japan, Korea, Australia and New Zealand, for all the brands Generation AV represents.  

Goldsworthy was previously the Assistant Director of AV at Wynn Palace Cotai Resort in Macau, where he managed the AV operations, including facilities, installations, and events.  Prior to his seven years at Wynn, Goldsworthy worked in sales and technical roles across the AV industry including several years with an AV rental company in Ireland, having started his career as a cinema projectionist.

David McKinney, Managing Director of Generation AV, comments “Over the last year we have seen our business grow rapidly as Asia Pacific markets reopened after the pandemic.  It is the right time for us to expand the team to ensure we continue to offer high quality service and support to our partners and customers across APAC.  I have known Ben since his time at Wynn and am excited to be able to welcome him to Generation AV.  His passion for everything AV, his attention to detail, and his infectious can-do attitude is something that motivates me and the rest of the team.  I am really looking forward to Ben meeting our partners and customers across the region.”

Goldsworthy comments” I’m really excited to join the Generation AV Team!  The brands we represent are truly outstanding and I look forward to getting out into the regional market to create greater awareness and drive growth for our partners. The team and environment that David is developing based here in Singapore is impressive and dynamic.  This is certainly a fantastic opportunity for me and I look forward to seeing all of you out there soon!”