Sonance, the industry leader in high-fidelity architectural audio solutions, is excited to announce its participation in the upcoming Infocomm where it will unveil its completely upgraded Commercial Design Gallery. This innovative presentation tool empowers integrators and consultants to present Sonance and James audio solutions tailored to the unique design and construction of their projects, focusing on the client’s vision rather than just the product.

Experience the Commercial Design Gallery at the Sonance Booth

The Sonance booth will feature a fully functional version of the Commercial Design Gallery, providing attendees with a hands-on opportunity to see and hear the extensive range of Sonance and James commercial solutions. Visitors will experience audio solutions for ceilings, walls, displays, and outdoor environments, as well as an array of hidden bass augmentation options suitable for any commercial setting.

Introducing the VXQ Range from James by Sonance

Sonance will also reveal the highly anticipated James VXQ range of In-Ceiling and In-Wall products. These state-of-the-art speakers feature the unique Quadratech tweeter with Cymatic diffuser technology, delivering unparalleled performance for architectural applications. The VXQ range is IP67 rated, ensuring durability and reliability in various environments. Customers can configure their VXQ speakers when ordering, with the ability to choose between a standard Micro Trim grille or a Trim-less grille in a selection of standard colors at no additional cost. Additionally, these speakers can be configured with an enclosure and/or a 70V transformer to meet specific application requirements.

Preview of the New Website

In conjunction with these product launches, Sonance will debut its newly redesigned website, The revamped site will prominently feature commercial applications and products, integrating the high-quality presentation elements of the Commercial Design Gallery. It will also offer quick access to detailed specifications and downloadable resources for commercial integrators and consultants.

Showcasing the Latest from IPORT

Visitors to the Sonance booth will also have the opportunity to explore the latest range of products from IPORT. IPORT’s innovative solutions are designed to hold, charge, protect, and connect iPads in any commercial application, providing versatile and efficient solutions for modern businesses.

Join Us at Infocomm

Sonance invites all attendees of Infocomm to visit booth #C9656 and experience the future of commercial audio solutions. Discover how Sonance and James products can enhance any commercial environment with cutting-edge technology and superior design.

James Loudspeaker Sonance

Sonance & James Loudspeaker Case Study

Read the case study:…

Our job is to enrich our client’s lives with technology yet make it so seamless it’s like we’re not even there. To respect the environment, the design, the overall aesthetics, becoming one with the space, just as the wood and steel, the stone and glass.

The various smart home technologies that we integrated at this beautiful home — from distributed audio, TV displays, and a custom theater, to integration into the lighting control and window treatments, even electronic tinting glass — all had to be under one interface that was controlled intuitively and smoothly.

We make it a goal it to compliment the vision of designers and architects, and what they are wanting to achieve, so when it came to integrating an immersive audio experience here, we chose select products from Sonance & James Loudspeaker; small aperture speakers, discreet subwoofers that can be concealed in the floor, ceiling and wall, without having large grills that just draw your eyes to them. Everything simply needed to be clean, discreet and design-centric. That was our solution.



Sonance is pleased to announce the appointment of Generation AV as the representative agency for Sonance, James Loudspeaker, and IPORT in Asia. Generation AV was founded by audio video veteran David McKinney, to serve the Asia Pacific market for the Professional & Residential Audio & Video industry.

With immediate effect, Generation AV, based in Singapore, will assume sales strategy, account management, and technical support duties for the Asian market.

“David McKinney and his team will be a great asset to our customers in Asia, serving both the commercial and residential markets,” says Kent Sheldon, VP International Sales, Sonance. “As we were looking for a way to become closer to our customers in Asia, and to be able to provide better support, Generation AV was the obvious choice.

Their understanding of the unique market dynamics and their reputation for providing the highest levels of customer service makes them an exciting addition to our team.”

“We are very pleased to be adding Sonance, James Loudspeaker, and IPORT to Generation AV’s portfolio,” says David McKinney.  “From a product, technology, and design perspective they have been leading the game in both the residential Custom Install market, and in the Commercial channel.  We see great opportunity for all three brands and look forward to expanding the customer network in Asia.  The Invisible Series has already experienced much success across various parts of Asia with many Luxury Retail and Hospitality installations, and the latest CONNECT PRO Series from IPORT is gathering a lot of attention.  We look forward to ensuring customers across the region have easy and immediate access to all these products and providing a first-class level of support.”

Sheldon added “As Sonance, James Loudspeaker, and IPORT look at our rapid growth in Asia, we are delighted to have a firm with the capabilities of Generation AV as our partner to continue that growth and provide enhanced levels of support to our customers”

David can be reached at: